Limejump is a technology-driven energy utility, providing aggregation, trading and supply services in the UK. The company is re-engineering the energy utility model, enabled by its market-leading software expertise in the application of big data and machine-learning tools. Its technology platform integrates batteries and a mixture of other assets in its Virtual Power Plant to take advantage of price arbitrage, ancillary services and real-time optimisation opportunities. This provides even small, distributed assets access to market opportunities that they are often unable to access alone. Limejump is leading the market transition to a new, more sustainable energy system, less reliant on large fossil fuel power stations.